Tuesday, February 14, 2012

Right of Publicity Class Action Lawsuit Against Facebook

A class of Facebook users who take issue with one of the site’s advertising methods — the “Sponsored Story,” which is created when a Facebook user “likes” a product or service and is shown to that user’s friends. In essence, if a user “likes” a brand, she becomes a spokeswoman for it.
The lawsui was first filed in California state court and removed to federal court in San Jose in March 2011. The named plaintiff didn’t want Facebook using her image and name to advertise products to her Facebook connections without her permission, she said in court documents filed Monday.



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